Lead Generation & Conversion Experts
KPI Results
Marketing KPIs (Key Performance Indicators) are specific, numerical marketing metrics that companies track in order to measure progress towards a defined marketing goal.
Notice
At Adtech Advertising, we honor the privacy of our clients. Generally, we do not divulge client names and certain marketing data per our confidentiality agreement. However, occasionally clients will agree to share some marketing data, as you will see in the case studies below.
Drug Rehabilitation Marketing
COMPETITION: HIGH
Decreased Cost Per Admit 73.21%
Company Overview
COMPANY CONFIDENTIAL is a LegitScript certified residential treatment center focusing on prevention, assessment, treatment, and reintegration for people suffering from substance abuse.
KPI Objectives
COMPANY CONFIDENTIAL required an efficient marketing solution that would enable them to decrease their current cost per admit as well as increase patient admission volume.
Bottom Line Results
Adtech Advertising developed and executed a direct response advertising initiative that decreased their cost per admit from $7000 to $1875 and increased patient admission volume by 300%.
Law Firm Marketing
COMPETITION: HIGH
Increased Valuable Goal Completions By 347.25%
Company Overview
LAW FIRM CONFIDENTIAL is a consumer protection law firm that offers legal representation specializing in: bankruptcy filings, debt settlement negotiation, collection and foreclosure litigation defense.
KPI Objectives
LAW FIRM CONFIDENTIAL required an efficient marketing solution that would enable them to increase qualified lead volume at a lower cost per acquisition.
Bottom Line Results
Adtech Advertising developed and executed a direct response advertising initiative that increased phone call and form lead conversions by 347.25% and decreased CPA by 37.85%.
Health Insurance Marketing
COMPETITION: HIGH
Increased Qualified Conversions 1433.33%
Company Overview
COMPANY CONFIDENTIAL provides fast and easy shopping for individuals, families, and businesses seeking affordable health coverage and Medicare plans throughout the United States.
KPI Objectives
COMPANY CONFIDENTIAL required an efficient marketing solution that would enable them to increase qualified lead volume at a lower cost per acquisition.
Bottom Line Results
Adtech Advertising developed and executed a direct response advertising initiative that increased daily lead conversions by 1433.33% and decreased CPA by 80.76%.
Home Improvement Marketing
COMPETITION: HIGH
Decreased Cost Per Conversion 42.85%
Company Overview
COMPANY CONFIDENTIAL is a fully insured home improvement contractor in Atlanta, GA that specializes in: kitchens, bathrooms, closets, roofing, siding, windows and doors.
KPI Objectives
COMPANY CONFIDENTIAL required an efficient marketing solution that would enable them to decrease cost per acquisition and increase monthly service contracts to grow their business.
Bottom Line Results
Adtech Advertising developed and executed a direct response advertising initiative that decreased cost per acquisition by 42.85% and increased monthly service contracts by 133.33%.
Mortgage Marketing
COMPETITION: HIGH
Increased Valuable Goal Completions By 820%
Company Overview
COMPANY CONFIDENTIAL is a leading online bank which provides consumers with new home purchase mortgages as well as refinancing options for existing homeowners.
KPI Objectives
COMPANY CONFIDENTIAL required an efficient marketing solution that would enable them to increase qualified conversions as well as increase all conversion value per cost.
Bottom Line Results
Adtech Advertising developed and executed a direct response advertising initiative that increased phone call and form lead conversions by 820% and increased all conversion value per cost by 37%.
Hormone Replacement Therapy Marketing
COMPETITION: MEDIUM
Currently In Progress
Company Overview
COMPANY CONFIDENTIAL provides men and woman across the country with the benefits of bio-identical hormone replacement therapy and healthy aging solutions.
KPI Objectives
COMPANY CONFIDENTIAL required an efficient marketing solution that would enable them to increase qualified lead volume at an acceptable cost per acquisition.
